September 18, 2025 - 23:01

The ACC was the first conference to pull back the curtain on its review process, and now the Big 12 is set to follow suit. Starting in Week 4 of the upcoming football season, the Big 12 will implement live look-ins to its replay center during games. This initiative aims to enhance transparency and provide fans with a better understanding of the officiating process.
By allowing viewers to see the decision-making process in real-time, the Big 12 hopes to foster greater trust between officials and fans. The move comes as part of a broader trend in college athletics, where leagues are increasingly focused on improving the spectator experience.
As the season progresses, fans can expect more clarity on controversial calls and the rationale behind them. This change is anticipated to engage viewers more deeply and create a more interactive atmosphere during games. The Big 12’s decision marks a significant step in modernizing the game and aligning with the ACC's innovative approach to officiating.
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